Create an Alexa Skill for Your Radio Station
Discover how to create an Alexa skill for your radio station so listeners can stream your station using Amazon Alexa voice commands.
An Alexa Skill lets listeners play your radio station on Alexa-enabled devices using simple voice commands. Once enabled, your station launches instantly with no apps or searching required. We build, publish, and maintain the skill via our official Amazon developer account, ensuring reliable playback and a hands-off setup for your team.
The Radio Skills Kit (RSK) allows listeners to play your station on Alexa without needing to enable a skill first, making discovery easier. RSK registration is included as standard with our Alexa Skill service, ensuring your station appears in both the Alexa Skills Store and Alexa’s built-in radio directory. This increases visibility and helps new listeners find and play your station simply by asking Alexa.
RSK is designed for maximum discoverability, allowing listeners to play your station on Alexa without enabling a skill first, simply by asking for your station by name. A custom Alexa Skill adds greater control, reliability, and branding, ensuring consistent playback and a richer listener experience. The best approach is to use both - RSK to help new listeners discover your station, and a custom skill to provide a more reliable, fully branded experience for regular listeners.
